Legal

Privacy Policy

Last updated: June 29, 2026

1. Who We Are

Maya is an AI-powered SMS booking agent operated by HeatBooker ("we," "us," "our"). Our website is heatbooker.com. We help HVAC and home service businesses capture and book leads via automated SMS conversations.

2. Information We Collect

We may collect the following information when you interact with our website or SMS services:

  • Contact information: Name, email address, phone number, and business name provided through our website forms or SMS interactions.
  • SMS conversation data: Message content, timestamps, and phone numbers exchanged during SMS booking conversations.
  • Website usage data: Pages visited, time spent, browser type, and referring URLs collected via standard web analytics.
  • Business information: Service area, job types, and scheduling preferences provided during account setup.

3. How We Use Your Information

We use the information we collect to:

  • Provide and operate the Maya SMS booking service
  • Qualify and route leads to the appropriate service provider
  • Schedule appointments on behalf of service providers
  • Send you SMS messages related to appointment booking, scheduling confirmations, and service updates
  • Communicate with you about our services via email when you opt in
  • Improve our service quality and user experience

4. Mobile Information and SMS Data - No Third-Party Sharing

We will never sell, rent, loan, transfer, or share your mobile phone number, SMS opt-in data, or any mobile information with third parties or affiliates for marketing or promotional purposes.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes at any time. This includes, but is not limited to, your phone number, SMS consent status, message content, and any data collected through our SMS services.

SMS consent and mobile information are collected solely for the purpose of delivering the Maya SMS booking service that you have requested. This data is used exclusively to facilitate appointment booking conversations between you and the service provider you contacted.

5. SMS Messaging Terms

  • By texting the keyword "QUOTE" to our SMS number, you consent to receive automated SMS messages from Maya related to appointment booking and service scheduling.
  • Message frequency varies based on the booking conversation flow. A typical booking exchange consists of 3-6 messages.
  • Message and data rates may apply depending on your mobile carrier plan.
  • You can opt out at any time by replying STOP to any message. You will receive a confirmation message and no further SMS messages will be sent.
  • For help, reply HELP to any message or contact us at .
  • Consent to receive SMS messages is not a condition of purchasing any goods or services.

6. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. SMS conversations are transmitted via Twilio's encrypted messaging infrastructure.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. SMS conversation logs are retained for up to 12 months for quality assurance and dispute resolution purposes.

8. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate personal information
  • Request deletion of your personal information
  • Opt out of SMS messages at any time by replying STOP
  • Opt out of marketing emails by clicking the unsubscribe link in any email

9. Cookies and Tracking

Our website may use standard web analytics tools to understand how visitors interact with our pages. We do not use cookies to track individual users for advertising purposes. No personal information collected via SMS is used for website tracking or retargeting.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of our services after any changes indicates your acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at: